First Bank of Nigeria Limited has announced its participation in the 2018 Global Money Week.
The Global Money Week is a global event commemorated annually to expose youths to learn about money, savings, creating livelihoods, gaining employment and becoming an entrepreneur. This year, the event was held from 12th – 18th March, 2018.
Among the activities lined up for the week by FirstBank was the Financial Literacy Day designed to foster financial stability for individuals and the society at large, as it is believed that the more people are exposed to financial skills, the more likely they are to make informed decisions on money matters and in turn save money, make investments and improve their financial health and wellbeing
Speaking on the Global Money Week, Folake Ani-Mumuney, Group Head, Marketing & Corporate Communications, First Bank of Nigeria Limited said ” In recognition of the impact a healthy savings culture has in securing the future of a nation, FirstBank is committed to the development of financial literacy, most importantly among the youths and young children in elementary and secondary schools. With our products, KidsFirst and MeFirst, we promote an effective savings culture among young people by encouraging parents to guide their wards on savings at a tender age whilst building financial savvy skills for future purposes”.
Beyond the financial literacy campaign which FirstBank recurrently embarks on through initiatives such as Future First that also promotes career counselling, the Bank has over the years inculcated the savings culture among children. This, it achieves through its products, KidsFirst and MeFirst. KidsFirsts (0 – 12 years), and MeFirst (13 – 17 years) are carefully designed to meet the financial needs of the given demographics whilst also ensuring that the accounts holders acquire the rudiments of banking and financial literacy as they grow into adulthood. Both accounts come with exciting packages to support the financial journey of the children, enabling them learn money management from an early age.
As carried out in 2017 World Savings Day, FirstBank visited 30 schools across the 6 geo-political zones. These schools were taught by staff of the Bank in line with the approved CBN teaching module, developed by Junior Achievement Nigeria (JAN).”
