Organisers of the prestigious Miss Nigeria pageants say it has dotted and crossed all the Is and Ts, ahead of the beauty pageant billed to hold before the end of year.
The 2017 edition of the pageant is the Diamond Jubilee edition of the most valued and oldest pageant in Nigeria. Speaking on the preparations of this year’s edition, the Chief Executive of Times Multimedia, Enyinne Owunwanne, in an exclusive chat with The Daily Times correspondent disclosed that this year’s casting call will kicked off in three states that includes Abuja (November 7), Port-Harcourt (November 9) and Lagos (November 11-12) respectively.
“Unlike every other pageant, the Miss Nigeria platform is distinctive as we have this time around introduced a digital Pan-Nigerian call-to-entry campaign across Nigeria to further ensure adequate representation across all 37 states in this year’s competition,” she said.
Reiterating the focus of the pageant, Konnie Agu, Group Head, Business Development, Folio Media Group, noted that one of the driving powers of Miss Nigeria platform is to empower Nigeria’s young women beyond beauty as the focus of the pageant is not on physical appearance but on women who are intelligent, socially responsible and committed to making a difference in the country at large.
Sharing her experience on the platform, Chioma Obiadi, the 40th Miss Nigeria disclosed that been on the Miss Nigeria platform has further helped her discover some of her hidden potential and has been able to empower a lot of youths out there through the Green Girl project.
As she look forward to passing the baton of leadership to another queen in few month’s time, Obiadi noted that organisers of the pageant have further changed the perspective people have towards pageantry in Nigeria which dwells more on the beauty than intellect; but the Miss Nigeria platform solely focuses on the 90 percent intellect and 10 percent physical beauty.
Like the tradition, the winner of the prestigious crown will go home with a luxury car, N3million cash prize, one year free accommodation in Lagos and other amazing prizes and benefits.
It is pertinent to note that the Miss Nigeria platform does not include swimsuit competition. The pageant is, however, open to contestants between the ages of 18-25.